Website Building & Search Engine Positioning
From a one page website to search engine optimisation for an e-commerce website in a competitive market, in terms of web presence for commercial sites there are several tiers:
- Contact Information Page : A basic listing in search engines for your company name.
- Online Brochure : Online showcase for existing customers looking for more information.
- Attract Customers : Website promotion in major search engines so you can be found.
- e-Commerce : Search engine optimisation is crucial for internet reliant businesses.
The process of building or improving a web presence in major search engines is also scalable:
- Register your own domain name which preferably includes keywords.
- Build a website with your contact details and additional information.
- List your business in relevant regional or trade directories.
- Develop your website with fresh, descriptive content.
- Improve your pages to ensure search engines can navigate, interpret and categorise.
- External reference [inbound links] to your pages to improve organic listing position.
- Monitor changes and update code & content to maintain your position.
Building a website is not the same a
designing a website. Website building for search engines to easily extract information and index the site content takes careful building of clean code and good optimised content.
Prices range from £45 for a basic presence, while optimising and promoting an existing page & acheiving a top ten position in search engine results varies widely depending on how competitive the keywords or phrases are. A new website built and promoted for your chosen search terms requires discussion and research first.
Fixed price website maintenence is also available from £35 per month.